Cafe Intermezzo Chooses Wider Clientele Over Smokers
Sunday, December 11th, 2005Cafe Intermezzo is bucking a trend. Most establishments that make a large percentage of their income from alcohol sales decided they would become 21 and up establishments in order to let smokers continue to indulge in their establishments. State law changed and that forced locations such as Manuel’s to keep their smoking clientele and make it harder for families and young people to enjoy their locations.
Cafe Intermezzo is gambling that their extensive dessert, drink, and coffee menu will make the right decision remaining open to all clientele. In addition to being an aftershow location for couples and friends, Cafe Associates say keeping their doors open to families is an important part of their service.
One patron at the Ashford Dunwoody location noted that after the change, business initially took a hit, but that three changes resulted:
First, new patrons who didn’t like all the smoke have found the cafe.
Second, because people could not linger and smoke, tables turned over faster.
Third, regulars decided to return and keep the place going.
Now, with the renovations at the Ashford Dunwoody location, the restaurant will be able to accommodate more people and provide a wider array of atmospheres for their guests. One section will be a juice bar, giving younger guests a tasteful alternative and place to be.
The smoking ban forced choices and for Cafe Intermezzo this seems to have made them re-double their efforts improve service and widen the group of folks who can enjoy the restaurant.